https://newsletter.en.creamermedia.com
Africa|Energy|Engineering|engineering news|Industrial|Infrastructure|PROJECT|Service|Services|Systems|Water|Products|Solutions|Infrastructure
Africa|Energy|Engineering|engineering news|Industrial|Infrastructure|PROJECT|Service|Services|Systems|Water|Products|Solutions|Infrastructure
africa|energy|engineering|engineering-news|industrial|infrastructure|project|service|services|systems|water|products|solutions|infrastructure

Energy solutions firm targets larger market share as it opens in Gauteng

27th June 2014

By: Sashnee Moodley

Senior Deputy Editor Polity and Multimedia

  

Font size: - +

Energy solutions company ThermoWise is offering its clients personal service, backed by local support, with the opening of its Gauteng branch, where it hopes to achieve a market share of 75% in the longer term.

ThermoWise sales and marketing director Bronwynn Fine tells Engineering News that the company currently holds a 75% market share in the commercial and industrial heat pump sector in KwaZulu-Natal and hopes to accomplish the same in Gauteng through the establishment of the new branch.

“To achieve this goal, we will adopt the same marketing strategy as was implemented in KwaZulu-Natal, that is the offering of a professional service, backed by quality products and technically sound installations. Our clients are assured of our commitment to the market by the further investment made in a fully administrative and technically supported infrastructure,” she says.

The new branch, which is strategically positioned in Bedfordview, services Gauteng and neighbouring regions and supports an extensive range of energy efficient systems, with a specialist project and energy-saving solutions service, she adds.

A significant milestone for the new branch was its expansion to include administration staff, a sales team and technical staff and the creation of branch infrastructure within the first three months of establishment, as opposed to the originally planned six months.

Further, ThermoWise has approved an agent for the Eastern Cape and Cape Town who will be appointed as of next month.

Further expansion is also planned but cannot currently be disclosed, owing to confidentiality agreements, but Fine reveals that ThermoWise will be “taking the hot water industry into new dimensions and exclusive markets by offering products that are unique and available globally but not yet available in South Africa”.

Edited by Martin Zhuwakinyu
Creamer Media Senior Deputy Editor

Comments

Latest News

Professor Vally Padayachee
Opinion: Demystifying small-scale embedded generation compliance
Updated 1 hour 5 minutes ago

Showroom

ESAB showroom image
ESAB South Africa

ESAB South Arica, the leading supplier of high-end welding and cutting products to the Southern African industrial market is based in...

VISIT SHOWROOM 
Weir
Weir

Weir is a global leader in mining technology. We recognise that our planet’s future depends on the transition to renewable energy, and that...

VISIT SHOWROOM 

Latest Multimedia

sponsored by

Image of WEG Africa electric motors LV&HV executive Fanie Steyn
New regulations for electric motors come into effect
27th June 2025 By: Natasha Odendaal

Option 1 (equivalent of R125 a month):

Receive a weekly copy of Creamer Media's Engineering News & Mining Weekly magazine
(print copy for those in South Africa and e-magazine for those outside of South Africa)
Receive daily email newsletters
Access to full search results
Access archive of magazine back copies
Access to Projects in Progress
Access to ONE Research Report of your choice in PDF format

Option 2 (equivalent of R375 a month):

All benefits from Option 1
PLUS
Access to Creamer Media's Research Channel Africa for ALL Research Reports, in PDF format, on various industrial and mining sectors including Electricity; Water; Energy Transition; Hydrogen; Roads, Rail and Ports; Coal; Gold; Platinum; Battery Metals; etc.

Already a subscriber?

Forgotten your password?

MAGAZINE & ONLINE

SUBSCRIBE

RESEARCH CHANNEL AFRICA

SUBSCRIBE

CORPORATE PACKAGES

CLICK FOR A QUOTATION







sq:3.377 3.475s - 189pq - 2rq
Subscribe Now